Hey all you men out there who eat your cows raw and drink your coffee black, listen up. Here is a formula for some darn good soup called “Man’s Soup”. This set of assembly instructions makes five man-sized servings, or sixteen secretary sized servings (don’t you dare say that with a lisp). If you’re eating secretary sized servings for anything other than health reasons, then you should probably just stick to your usual Starbucks iced mocha and veggie wrap. Leave the hearty eating to real men. (more…)

Today was swelteringly hot a muggy outside. I was stuck inside an office where they don’t have central air and by the end of the day I felt starved for oxygen even with the desk fan on high. Mid-day, the sky opened and the second world flood dropped on us mortals. In this, I was asked to go grab a New York Metro newspaper for someone at work, and I gladly rushed out into the storm to escape the incubator and stretch my legs.

Though it was pouring, the air was still thick and hot and the rain was warm on my face. As I was walking to the subway where the Metro paper is handed out, I saw a large object about the size of a car streak through the sky, north towards Central Park. I don’t know what is was but it looked like a fat missile, was grayish black in color, and had an afterburner like blue flame coming from the end. It was traveling so fast that the rain was creating a water vortex around and behind the air it was pushing. I think it may have been part of a crashing satellite or something as it looked like the rain was sizzling off the front. It passed so fast I may be mis-remembering the details, but it stands like a striking image in my mind. About ten seconds after it streaked by there was a sound like rippling thunder that trailed in its wake. I wouldn’t even have seen it except there had been lightning in the sky and I happened to already be looking up at the moment it passed.

There was nothing on the news. Oh well.

It’s been a long time since a news related commentary seeped out of my fingertips, but this is absurd. I was watching “The Listener” on Hulu.com last night and a commercial played for Oceana, the conservation organization. The “Scared for Sharks” campaign… ridiculous! I’m not posting the site as a link, but the address is “http://oceana.org/north-america/scared-for-sharks”. Screw spending money on saving the sharks. This is just one more example of PR spin influencing the minds of the internet generation into believing every froofy excuse for jobless hippies to leech the finances of the nation. Spend that same money on something a bit more close to home and we might be able to pull this economy out of the rut.
Don’t wait for some politician to make “change you can believe in”. Change your own life.

Wow, I’m turning into an old man. Get off my lawn!

Three days ago, a good friend of mine (J) and I went on a Press PR tour of the Calwell Aniston Nutritional Supplement Organization (CANS-O) in New Jersey. CANS-O has started a massive PR campaign promoting its newly re-vamped processing plants in an effort to bolster the company image in direct response to the “Kicking the CANS-O” PETA campaign last year. The new pro CANS-O campaign targeting trendy urban populations states “Beans and rice may seem really nice, but potatoes and meat is the word on the street.” The CANS-O campaign slogan along with a comparison advertisement showing two contrasting pictures – one of a grimly smiling gaunt person holding a plain dish of beans and rice and the comparison picture of a healthy looking warm family dinner displaying a feast of food including meat and steaming potatoes piled high on a dining room table – is definitely turning heads and rumbling stomachs this summer. The PR tour of CANS-O’s recently opened Jersey processing facility was sparsely attended, but the picketing PETA people out front made it abundantly clear that CANS-O is facing a tough crowd in its campaign. (more…)

For those of you out there who have the unfortunate position or job known as “clipping” I write this post now. Sure, the inclusion of such keywords as “celebrity gossip” and key names such as the following: Linsay Lohan, Audrina Patridge, Megan Fox, Miley Cyrus, and Britney Spears is a deliberate attempt to cue the search engines being used by the many interns out there looking for references to personalities listed to alongside their promoted products, but this is a social-cultural experiment post. Personalities or celebrities listed along side terms such as Coca-cola, Comic-con, TMZ, The Standard Hotel NYC, The Rose Bar, etc. will nearly always draw the attention of PR companies’ interest. The purpose of “clipping” is to double check the brand or name coverage throughout the medias for the proof of properly appropriated advertising funds. Sounds grand, but “clipping” is the arduous act of searching, selecting, and filing all references to assigned topics. It’s a ridiculously tedious job. So why write a post about it? My analytical mind was screaming at me today to test a small portion of the web traffic generated just from “clipping”, so that’s what I’m doing. If even 1/10000th of the people involved in this particular type of advertising or PR wanders across this article then my website might crash from server over-activity. If this scenario seems unlikely to any casual readers, consider that within a certain small PR office in New York City there are eight or nine people who’s sole purpose is to follow just such keyword indicators for promotion impact recording. To those of the PR firm whose name is two words long starting with “N” and ending with “n” I say, “hello, clippers!”

P.S.
If you are a “clipper” or a “clipping service”, please leave a comment to such an effect. I’m writing this as an experiment and future logged web stats are only slightly informative as to the reader’s purpose. Plus, you don’t have to be registered to do so.